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They Are Watching You


The importance of personal branding has been quietly building and folks are starting to embrace that they are indeed CEO, COO, CFO and CIO of Me, Inc. The problem with personal branding is that it comes with a misconceived notion that you must also be perfect. Pause right there. Perfectionism is a myth. Perfectionism is the mother of procrastination. Perfectionism will keep you from taking a chance on an idea because you are afraid of making a mistake. Some of the best lessons are learned from failure and imperfection. Brand new ways of doing things are often discovered by messing up in epic proportions. Instead of trying to keep the facade of perfection buffed, shined and polished, allow others to see you imperfections. The fallacy of perfection doesn’t inspire people. It’s the authentic journey of learning from mistakes.

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