
Ayanna Castro is a global speaker, life coach and author with expertise in helping others see their potential and overcome self-imposed obstacles in pursuit of their goals. As the Founder and Chief Maven of Work Your Package®, her mission is to educate, encourage, and equip others to enhance what they already have to become the “total package” and be extraordinary.
Ayanna’s inspiring, truthful and transparent approach has made her the “unconventional” but necessary member on her client’s personal board of directors. Known for her perfect balance of guidance, support and hard truths, she is the “go-to” person for those embarking on new ventures or who have lost clarity on their goals.
As a speaker, Ayanna delights and engages audiences with her inspiring and transparent message of perseverance and “working their package.” Her various clients include professional publications and associations, international and professional development organizations, universities, non-profit organizations and the military.
Ayanna has degrees in Deviant Behavior and Social Control and Business Administration. She is a certified Project Management Professional (PMP), Certified Government Meeting Professional (CGMP), and Master Life Coach with over 25 years of professional experience in city government, law, public relations, private equity and media. She is also certified in Diversity, Equity, Inclusion and Belonging. She is currently the Program Manager of Employee Engagement for one of the country’s largest water utilities and is responsible for enterprise-wide programs for DEIB, recognition, appreciation, and corporate philanthropic giving.
She has authored three books, “Work Your Package® – A Guide to Being the Total Package”, “Lessons from Wednesday” and “Work Your Package® – An Eight-Week Journey to Discovering and Developing Your True Purpose”.